Salling

Salling Department Store App Promotes Customer Loyalty

The Salling department stores wanted to offer their loyal customers better service, interesting experiences, and relevant offers through a loyalty app. Together with Sprinting Software, Salling has launched a successful app to keep their customers up to date with their latest discounts and rewards.

Salling

ABOUT Salling

Salling incorporates two high-quality Danish department stores, one of which is located in Aarhus, and the other in Aalborg. Salling is the original part of Salling Group, which today also includes retail chains like Netto, føtex, and Bilka.

Rewarding loyal customers

Rewarding loyal customers

Salling is always on the lookout for new ways to improve their customer’s shopping experience in their department stores. Rewarding loyal customers through Salling’s loyalty program is an important part of this.

In order to put information on loyalty rewards straight into their customers’ hands, Salling has launched a highly successful ClubSalling loyalty app, developed by Sprinting Software.

Club Salling Loyalty App Screenshot

The ClubSalling app

The ClubSalling app

Using the ClubSalling app, customers can:

  • follow updates on events, offers, and benefits
  • use the MyDay feature to book days when they can shop at Salling stores at an additional discount
  • select benefits they would like to use, including discounts, rewards, and free products.

The app offers a lot of flexibility when it comes to managing content. Salling staff can easily input benefits, discounts, percentages, product descriptions, dates, and information cards.

The app provides Salling with an overview of how many MyDay customers they can expect on a certain day.

It also has a premium look, clean design, and intuitive UI, all of which are crucial for the high-end positioning of Salling.

Salling customers now have easy access to information on general and personalised ClubSalling benefits, which makes it a highly popular app among Salling’s frequent customers.

ABOUT SALLING

Salling incorporates two high-quality Danish department stores, one of which is located in Aarhus, and the other in Aalborg. Salling is the original part of Salling Group, which today also includes retail chains like Netto, føtex, and Bilka.

Work with us

WORK WITH US

You are very welcome to contact us to hear more about our capabilities within building digital solutions.

Thorbjørn
Schmidt-Jacobsen

Partner, Commercial Director

WORK WITH US

You are very welcome to contact us to hear more about our capabilities within building digital solutions.

Thorbjørn
Schmidt-Jacobsen

Sales Director

OTHER CASES

OTHER CASES